Frequently Asked Questions (FAQ)
Welcome to Eye Engage Media's FAQ page! Below, you'll find answers to the most common questions about our services, process, and how we help optometry practices thrive through strategic social media marketing and digital branding. If you have additional questions, don't hesitate to reach out to us at: contact@eyeengagemedia.com
What is Eye Engage Media, and how can you help my optometry practice?
Eye Engage Media is a specialized marketing agency focused exclusively on helping optometry practices grow. We provide a range of services, including social media management, paid advertising campaigns, local SEO optimization, and email marketing. Our tailored approach helps you:
1
Attract new patients
through strategic online marketing.
2
Build trust
by creating a professional and engaging online presence.
3
Save time and reduce stress
by handling your marketing so you can focus on patient care.
Why should I choose Eye Engage Media instead of another marketing agency?
Specialized Expertise
We specialize in working exclusively with optometrists, which means we understand your industry, your patients, and the unique challenges your practice faces.
Tailored Content
Create content that resonates specifically with eye care patients.
Optimized Campaigns
Optimize campaigns to attract local patients who need your services.
Trust Building
Showcase your expertise in a way that builds trust and converts followers into appointments.
When you work with us, you're partnering with a team that's 100% focused on helping optometry practices succeed.
What services does Eye Engage Media offer?
Social Media Marketing & Management
We create and post engaging content on platforms like Facebook, Instagram, LinkedIn, and Twitter to grow your following and drive engagement.
Paid Advertising Campaigns
We design and manage high-converting campaigns on Facebook, Instagram, and Google Ads to attract new patients and fill your appointment calendar.
Local SEO Optimization
We help your practice rank higher in local search results so patients in your area can find you easily.
Content Creation
From blog posts to eye-catching social media graphics, we create educational and promotional content tailored to your audience.
How will you help me attract new patients?
Targeted Social Media Ads
We run ads tailored to your local area, focusing on people who are actively searching for or need eye care services.
Engaging Content
Our team creates social media posts that educate, entertain, and inspire your audience to book an appointment with you.
SEO & Google Ads
We optimize your practice's online presence so you show up at the top of search results for "optometrists near me."
Promotions & Offers
We create campaigns that highlight your special offers, new frame collections, or seasonal discounts to draw in new patients.
How much do your services cost?
Customized Packages
Our pricing depends on the specific services you need and the size of your practice. We offer customized packages to fit your goals and budget.
Free Consultation
For a free consultation and quote, email us at contact@eyeengagemedia.com or fill out the form on our Contact Us page.
How do you measure success for my practice?
1
Increase in patient appointments
The ultimate sign of success is getting more patients through your doors.
2
Engagement rates
We track likes, comments, shares, and interactions on your social media content.
3
Ad performance
Metrics like click-through rates (CTR), cost-per-click (CPC), and conversions are used to assess ad success.
4
Website traffic
We monitor how many people visit your website from social media, ads, and SEO efforts.
5
Local search rankings
A higher position for searches like "optometrist near me" or "eye exams in [City]" shows that your local SEO is working.
We provide regular reports so you can see exactly how our strategies are helping your practice grow.
What social media platforms do
you primarily work with?
you primarily work with?
Facebook
Perfect for building trust, running ads, and engaging with your local community.
Instagram
Ideal for showcasing your practice with visual content like frame collections, behind-the-scenes videos, and patient testimonials.
LinkedIn
Great for building professional credibility and networking with other healthcare professionals.
X (formerly Twitter)
Useful for sharing quick updates, industry news, and engaging with followers in real time.
Although we will work with ANY platform you choose, we typically exclude platforms like Snapchat, TikTok, and Pinterest because they don't generate substantial value for optometrists.
Do I need to be actively involved in creating content?
We Handle Everything (except for DIY pkg)
Not at all! We handle everything—from brainstorming ideas to creating and scheduling posts—so you can focus on patient care.
Your Input is Welcome
If you have specific promotions, announcements, or ideas you'd like us to include, you can simply share them with us, and we'll take care of the rest.
What if I've never done social media marketing before?
1
No Experience Needed
That's exactly why we're here! Whether you're starting from scratch or have an existing social media presence, we'll guide you through every step of the process.
2
Easy and Stress-Free
Our services are designed to make marketing easy and stress-free. You don't need any prior experience—we'll handle the hard work for you.
How long does it take to see results?
1
Social Media Engagement
You'll typically see an increase in engagement within the first 30 days.
2
Patient Appointments
For ad campaigns, new patient appointments can happen as quickly as the first week!
3
SEO Improvements
Local SEO efforts can take 3-6 months to show significant results, but the impact is long-lasting.
We'll provide regular updates and adjust strategies to ensure you're getting the best possible results.
Can you help with patient retention, not just new patient acquisition?
1
1
Personalized Email Campaigns
Sending CREATIVE & ENGAGING reminders for
annual eye exams.
annual eye exams.
2
2
Loyalty-Focused Content
Creating social media content that keeps current patients engaged.
3
3
New Products & Services
Highlighting offerings to encourage repeat visits.
4
4
Social Patient Education
Educating patients on eye health to build long-term trust and loyalty.
Absolutely! Keeping your current patients engaged is just as important as attracting new ones.
We help with retention through these strategies.
We help with retention through these strategies.
Are your services HIPAA-compliant?
HIPAA Compliance
Yes, we take patient privacy and HIPAA compliance very seriously.
Ethical Standards
We ensure that all marketing efforts align with legal and ethical standards, and we never share patient information without explicit consent.
Can I cancel at any time?
Flexible Agreements
Yes, we offer flexible agreements to ensure you're happy with our services.
30 Days' Notice
If you wish to cancel, simply provide us with 30 days' notice to ensure a smooth transition.
How can I contact you?
We're here to help your optometry practice grow!
Let's get started today!
Let's get started today!